Will the iPad be killed by Google Editions? The Kindle slayer? Google Editions is a browser-based e-book platform that may have Apple and Amazon looking for no faxing payday loan. Earlier this week was announced the Google Editions launch date of late June or July. Google Editions, unlike Amazon and Apple, is a digital publishing service offering books that customers can read on any device and purchase from whoever wants to sell the books to them. But publishers may be one of the most excited about Google Editions e-books. Also unlike the Apple and Amazon business models, Google Editions will let the publishers name their own prices.
eBooks by Google Editions
The Google Editions debut was announced at Random House’s New York offices by Chris Palma, Google’s strategic partner development manager. The Wall Street Journal says Google Edition users could be able to read Google Editions e-books they discover through Google’s book-search. Including independent shops, Google Editions will let book retailers sell Google Editions on their websites and let them keep the majority of the cash.
The Google Editions launch date
The Google Editions launch date is emerging as a serious threat to the goals of Amazon and Apple to dominate e-publishing. Right now, Amazon already has more than 500,000 titles for its kindle device. You will find tens of thousands for the iPad and counting. A much larger selection than Amazon or Apple, Google has already digitalized 12 million books. iPad titles have to be purchased at Apple and Kindle at Amazon. Google Editions titles could be available everywhere, to be read on any device with a browser.
E-pub for Google Editions
In a couple of months Google Editions e-pub could turn the entire publishing world — online and in real life — upside down. In an article that was published in the New Yorker in April, Dan Clancy of Google Books said that in trying to dominate the market, Amazon and Apple were taking the wrong approach to business online. “It's much more of an open ecosystem, where you find a way for bricks-and-mortar stores to participate in the future digital world of books,” he said. “We're quite comfortable having a diverse range of physical retailers, whereas most of the other players would like to have a less competitive space, because they'd like to dominate.”
Reality check for Amazon
One of the greatest things about the Google Editions is that it lets publishers set the price of their books, and gives local bookstores a chance to compete with behemoths like Amazon, Apple and Barnes and Noble. Amazon’s book pricing policy is causing ill-will within the publishing world. Amazon is actually losing cash by selling e-books for a flat $ 9.99. The New Yorker reports that with 80-90 percent market share, Amazon thinks it can later bend publishers to its will.
Google Editions – iPad killer?
Is Google Editions the iPad killer? With the Google Editions launch date approaching, it was reported by the Wall Street Journal that publishers haven’t officially agreed to participate, but most industry insiders think it's an offer they cannot refuse. More outlets are needed by publishers to sell books. Even a bookstore on the corner will make money on millions of titles. And you do not have to purchase a Kindle or an iPad to read them. So what would be the reason to?
Resources
Wall Street Journal
http://online.wsj.com/article/SB10001424052748703866704575224232417931818.html?mod=WSJ_business_LeadStoryCollection
New Yorker
http://www.newyorker.com/reporting/2010/04/26/100426fa_fact_auletta
publishers set the price of their books
http://news.cnet.com/8301-1023_3-10444878-93.html?tag=mncol;txt
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